ATHENS, GA--Steak 'n Shake opened in Athens Thursday to excited crowds--and even a police barricade.
The Indianapolis-based fast-food chain opened its first Athens location at 9:30 a.m. with a University of Georgia Redcoat Band appearance and a line of customers--a line which required a police barricade for the afternoon rush for Frisco melts and shakes.
Sophomore UGA student Emma Price said in reference to the drive-thru traffic, "This is all crazy. I never thought the lines would be so long." Other students recalled waiting over 45 minutes to receive their orders, but agreed it was worth it.
In an Online Athens interview, franchise owner Wayne Robinson said, "I've always had a fondness for Athens, so I'm just glad to be back." Robinson who is from Rome, Ga. attended UGA as a student, and opened his first Steak 'n Shake franchise two years ago in his hometown.
"Franchises give you so much support instead of going off on your own," Robinson told Online Athens.
"People are just so excited for it, and I can't wait to eat there too," Price concluded.
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